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Voice of customers, why do you need it? As the pandemic winds down, we’re entering a new era of customer experience (CX). Customers expect more than ever from the brands…

The recent advancements in machine learning and artificial intelligence have given rise to numerous disruptive technologies. These technologies now assist in decision making, measuring success, and reshaping global business services.…

We live in a more connected world than our forefathers and are currently witnessing an information boom. There is a ton of user-generated content on the internet that contains valuable…

For businesses, it's essential to understand how customers feel about their brand and what they think of your organization, product, or service. There is a lot of time and effort…

Twitter is an amazing marketing tool and almost every major brand is trying to leverage it to increase its social media presence. But don’t get intimidated by them, Twitter isn’t…

When employees share their views, complaints, or suggestions in the workplace, that is considered Voice of the Employee (VoE). These can be addressed to members of the executive team, human…

Text analysis (also known as text mining) utilizes machine learning and NLP (natural language processing) techniques to gather and analyze unstructured text. It can assist you in quickly and easily…

The recent advancements in machine learning and natural language processing have helped us develop effective text analysis solutions. While the possible applications are still being explored, every industry is trying…

Text analysis, also known as text mining is a process that enables you to extract valuable insights from unstructured text. It uses natural language processing (NLP) to break down the…

Listening to what’s being said about your brand can be invaluable for any business. Humans can identify positive and negative sentiments, identify slang, sarcasm, irony, and more. However, the enormous…